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BUSINESS AS USUAL IS OVER

We live in a competitive world where what you do is easily replicated and communicated. Moreover, today’s audiences relate to brands and make decisions differently based on values, meaning and purpose. What used to work is no longer applicable and businesses are trapped between a disrupted economy and rising innovations, and time is running out. 
Change must happen better and faster at different organisational levels, inside-out. Businesses are now transcending boundaries to fight climate change, and have become part of the solution. The wake up call has happened, but much more needs to be done at organisational levels, in corporations, non-profits and SME’s.

planet over profit-unsplash

IMPACT STRATEGY PROGRAMME

We work with you to dig deep into your vision, product/service offering, strategy and purpose to align, test and validate ideas that match with your goals and KPI’s. 
Our five-step programme combines short pressure cooker shots and longer co-creation sessions and is fundamentally based on Service Design and Systems Practice, Design and Brand Sprints,  Design Thinking tools and methodologies, Entrepreneurship and, Customer Experience and Venture Building, with a focus on Total Societal Impact measures, which goes above and beyond Corporate Social Responsibility (CSR). 
What matters in a design and innovation process is finding the right questions, testing ideas, experimental iteration and solution exploration. No more wasting time and money, but focusing on long-term revenues through shared values and efficient processes, connecting the elements of the triple-bottom line people-planet-processes, adequate technology, lean data and optimised digital transformations for greater impact.

WHAT WE DELIVER

WE HELP YOU GET CLARITY

Understand and re-discover your brand in terms of people, places, planet and processes.

WE UPGRADE YOUR COMPANY CULTURE

Create an environment that supports continuous exploration and evaluation.

We BOOST COLLABORATION

Engage different mindsets to collaborate and become brand  advocates.

WE INFUSE RESEARCH & CURIOSITY

Demonstrate what works today and give practical and applicable cross-industry takeaways.

WE INJECT CREATIVITY & PROCESS

Support in regaining confidence to continuously think differently and innovate.

WE ENCOURAGE RISK TAKING

Get out of the comfort zone, as things unfold through exploration, process, and rationalisation.

Book your free discovery call

Let's talk about your challenges
ggutt – pronounced ‘gut’ is one’s reputation and gut feeling about a company, product or service.
It represents a mixture of instincts, feelings, and drive that guides us in our choices and goes back to unfolding years of experiences, learnings, ups and downs, common sense, pressure, and hands-on experimentation through peace, war, work and fun which confirmed that the way to go is to follow your gut.
We challenge the status quo to think and do differently by initiating a change of culture, processes, hierarchy, approach, but utterly, change of mindset.

Public Events & Workshops

Design and Innovation trainings

We worked with

Some awesome startups, SME's, corporations, accelerators & academic institutions, including speaking events.

Let's talk!

ggutt is a bespoke innovation & design hub.
Based in Milan, operating globally.
    maria@ggutt.com